Music Managers Accelerator Programme 2021 for for Artists,Songwriters & Producer Managers (Fully funded)
The ground-breaking Music Managers Accelerator programme 2021, supported by YouTube Music, Arts Council England, Creative Scotland and Scottish Music Industry Association, is the world’s first independent funding and professional development programme designed solely for artists, songwriters and producer managers. It aims to increase the number of sustainable full-time management businesses operating in the UK, empowering them to work with a greater range of creative talent. Accelerator is aimed at UK based managers of all genres and provides support, training, and finance.
AIMS OF THE PROGRAMME
GROWTH To strengthen and stimulate UK based music management enterprises and support this growing sector, driving activity, artistic development, and investment.
DIVERSITY To enable a diverse talent pool of next-generation music managers in expanding their economic and cultural footprint within the UK and around the world.
SUPPORT To address investment gaps at key phases of managers’ company and industry development cycles.
SKILLS To develop key skill sets in the management community, through training and mentoring.
RESILIENCE To springboard self-sustainable businesses that can go on to develop multiple artist careers.
BENEFITS
The programme includes:
- up to £15,000 in funding support
- 12 months of manager-specific education courses covering everything from advanced digital marketing, negotiation techniques, managing mental health, legal skills, business management and income generation.
- Free or low-cost legal advice, accounting advice and insurance services offered from a range of partners
- mentorship and masterclasses from world-class managers, agents, promoters and industry leaders
- funding to attend a music industry conference festivals
- a Managers leadership retreat
ELIGIBILITY CRITERIA
- You must be based in the UK
- You must be currently managing a least one artist, songwriter, DJ or producer. Artists can be based anywhere in the world and of any genre.
- You must have been working as a manager for at the past least 18 months as a freelancer or a company you own. If you have recently left a company you are still eligible to apply if you have 18 months experience.
- The creator(s) you work with should have collectively had at least £20,000 in gross income/turnover in total, including known pipeline income in the last the past 12 months
- Due to the impact of COVID-19 we are asking managers unable to meet this criterion to provide in additional income from the previous 12 months demonstrating a minimum artist income of £20,000.
- We welcome applications from managers who were previously unsuccessful applicants to the programme and meet the basic criteria.
HOW TO APPLY
The application process is in two stages;
STAGE 1 – Expression of Interest and Video application Open 14th September – 19th October
This stage of the application is intended to give us an overview of you and your work. The application form is available here and you will also need to submit a five-minute video.
THE FORM: BASIC INFORMATION
- How long have you been operating as a manager?
- What are the gross income of your artists’ businesses over the past 12 months and a breakdown in which areas this income has been earned and any net profit made?
- What is the overall income of the artist/songwriter/producer business in the past 12 months INCLUDING pipeline income?
- What is the overall income of the artist/songwriter/producer business in the past 12 months EXCLUDING pipeline income?
- What is the NET income of the artist/songwriter/producer business in the past 12 months?
- What is your income ONLY from artist management in the past 12 months?
- What is your income from non-management activities in the past 12 months?
- What other work do you do besides artist management?
- Which artists/music creators do you represent and links to the music?
THE FIVE-MINUTE PITCH
- Your video/sound file must clearly cover the following areas;
- How long have you been operating as a manager?
- Tell us a bit about the artists you work with and how you came to work with them?
- Tell us about an achievement or success you’ve had in the past 12 months
- Tell us about a time you’ve failed in the past 12 months
- The reason why you should be an Accelerator Manager and give a brief outline of your plans over the next two years.
Watch some of our previous applicants explain how they applied to the programme.
For more Information: Visit the website for Music Managers Accelerator Programme 2021 for for Artists,Songwriters & Producer Managers (Fully funded)